social giving: jonathan’s card experiment

A couple posts ago I shared about For a Friend and their mission to create a place for people to give thoughtful and useful gifts to international workers and missionaries. Today I saw posts going around on twitter about this guy, Jonathan. He created a quite fascinating social experiment through a gift card at Starbucks.

Sadly humanity answered our hopeful questions of “are we good?” by “misusing the card”, according to Starbucks who shut the project down Friday, August 12th. I spent some time reading through a few articles about this experiment and the heart behind it…here were a few good ones.


Herald Sun

 Coffee Business Strategies 

So, what do you think of all this? How do you approach giving?




Leave a comment

Filed under Uncategorized

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s